Success without borders: increasing downloads and registrations with global campaigns

Bobcats Coding is a software development company that covers all areas of digital product development, supporting its clients with software development, product and UX design, business analysis, and AI implementation. Market education is also important to them, so every quarter they use research tools to explore a topic in the field of generative AI and digital product development. With our targeted Google Ads campaigns and analytical solutions, we helped them reach as many professionals as possible with their latest research results in the form of downloadable guides and studies, as well as at their international events in Portugal, Hungary, and the US.

Using Google tools, we targeted tech-savvy audiences with keyword-based, visual, and video ads, greatly increasing Bobcats Coding's visibility.  When planning the campaigns, it was an exciting challenge to support the client's goals, which combine the worlds of artificial intelligence and education.

It is a particular pleasure to contribute to a project that supports knowledge sharing and future technological development.

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